Google Merchant feed
Use your Google Shopping feed as your catalogue
Point Zellwo at the product feed you already give Google Merchant Center. Titles, prices, stock and links come across, and the catalogue refreshes on the schedule you pick.
What it does
No new export to build
The feed your shop already makes for Google is all Zellwo needs.
Mapped for you
The standard Google columns are matched on their own; you choose what the extra details become.
Filters the AI agent can use
Product details such as size or material become attributes the AI agent filters by.
How to connect
- 1
Copy the feed URL from Merchant Center or from your shop's feed app.
- 2
Open Products › Sources, click Add Source, paste the address into Feed URL and click Check feed.
- 3
Choose what the extra details become, pick a schedule and click Save & sync.
FAQs
Which feed formats work?
XML feeds in RSS or Atom and tab-separated files. A feed behind a username and password works too.
What if I take a product out of the feed?
It is deactivated at the next complete sync, never deleted. An empty feed deactivates nothing.
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Missing an integration? Ask us, or connect it yourself.
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